Hispanic Social Media Programs Are Lagging, but Are Poised For Growth,...
Results of first TeleNoticias-LatinoWire Hispanic Social Media Survey NEW YORK, NY (April 25, 2011) –Hispanic social media programs lag social media programs for non-Hispanic audiences by a two to one...
View ArticleShould I Reach Out to Hispanics in English? Spanish? Or Both?
And the answer is….. It’s the WRONG question! There is much debate today about language in reaching Latinos. There are many that say Spanish is still very relevant and important. There are others...
View ArticleHow Well Do You Really Know Your Audience?
This is a follow up to our blog “Should I Reach Out to Hispanics in English? Spanish? Or Both?”. If you read that entry, you’ll know that asking that question first is not the best approach. The...
View ArticleEight Ways You Can (and Should) Be Using Video
Video is a fantastic tool to communicate any message. As you may know, YouTube is the 2nd largest search engine behind Google. What does that tell you? That video has huge power and people are...
View ArticleActress Judy Reyes Helping Raise Awareness of the Impact of Breast Cancer on...
This is a segment we did as part of a Satellite/Radio/Internet Media Tour for BreastCancer.org. This segment was produced for My Latino Voice. Breastcancer.org announced a dedicated effort to bring...
View ArticleLili Estefan, “La Flaca,” Joins Rostros De La Gripe To Boost Influenza...
This is a segment we did as part of a Satellite/Radio/Internet Media Tour for the Faces of Influenza Campaign. Initiative addresses low influenza vaccination rates among Hispanics — less than a...
View ArticleWe’ve never done this before, our Leap Day offer
Ok…we’re not sure why we’re doing this, because we’ve never done this before. Perhaps we are inspired by Leap Day. After all, it only comes once every four years! So, here’s our Leap Day Offer. We...
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